AI Insights · Timothy · October 2023
Top 5 Fitness and Weight Loss Apps on iOS in Australia Q3 2023
Discover the performance of the top 5 fitness and weight loss apps on iOS in Australia during Q3 2023, including trends in downloads, revenue, and active users.
During the third quarter of 2023, the top 5 fitness and weight loss apps on iOS in Australia showcased varied performance trends in downloads, revenue, and weekly active users. Here’s a detailed look at their metrics, based on data from Sensor Tower.
Yuka - Food & Cosmetic Scanner saw a notable increase in revenue starting in August, peaking at around $3.4K in the week of August 14. Downloads reached their highest point mid-July with 14.2K and gradually declined to 7.1K by the end of September. Its weekly active users also peaked in late July at approximately 35K before stabilizing around 31K towards the end of the quarter.
MyFitnessPal: Calorie Counter experienced steady revenue growth, culminating in $115K by the end of September. Downloads fluctuated, peaking at 8.5K in mid-September. Weekly active users showed consistent engagement, starting at 258K in late June and reaching nearly 297K by the end of September.
BetterMe: Health Coaching demonstrated a gradual increase in revenue, reaching $20.2K in early September. Downloads varied, hitting a high of 7.9K in mid-July and decreasing to around 5.5K by the quarter's end. Weekly active users peaked at 23.3K in early September before slightly declining to 19K in late September.
AllTrails: Hike, Bike & Run saw revenue peak at $29.5K in mid-July, with a moderate decline to $25.2K by the end of September. Downloads started strong at 9.9K in early July but dropped to approximately 5.2K by the end of the quarter. Weekly active users showed a downward trend, starting at 24.4K in early July and ending at 17.9K in late September.
Strava: Run, Bike, Hike reported a peak revenue of $97.8K in late July, with a slight decrease to $77.5K by the end of September. Downloads remained relatively stable, peaking at 7.3K in late September. Weekly active users also showed a positive trend, increasing from 145K in late June to 164K by the end of September.
For more detailed insights and data on app performance, visit Sensor Tower.
